What It Is: Our ultimate quick stick—plays harder, and lasts longer. Our swipe-and-go cream eye shadow glides on with ease for up to 24 hours of instant, effortless eyes. Prime, line, define, or highlight with buildable shades and three finishes to complement all skin tones, eye shapes, and looks. 

Benefits & Claims: A range of flattering shades complement all eye looks. Smooth, creamy formula applies and blends with ease—no tugging, no brush necessary. Waterproof, long-lasting eye makeup seamlessly stays put for 24 hours of non-settling, non-creasing, non-flaking, non-smudging, colour-true wear. 

How to Use: Swipe across lids and blend with fingertips for instant colour. Or create a base with a neutral shade and layer on pops of colour for limitless looks. Playing up eyes has never been so easy.